First we opened the represntation office for Atlantis Philippines in Germany:
- Set up European contact details, web, mail, phone
- Contacting European tour operators and signing up contracts with them on behalf of Atlantis Philippines
With the first mail to relevant journalists we informed about our cooperation and gave a first overview about the fantastic possibilities of the resorts and the ship, combined with an invitation to all journalists to contact us, should there be interest in a press trip to the Philippines. The interest was huge. Journalists who work with us for years are used to a certain structure of our online available media files, through which they can obtain statements from key players, texts, basic information, and other kind of media from and about all our clients.
At the same time, we informed tour operators about our new customers. Our partners have long known how we work: We draft contracts, and when they are signed, tour operators are activated and can start making bookings.
Marketing and media cooperation
We were responsible for the creation, translation and design of presentations for the European market, customized print materials, e.g. flyers and brochures. As always, we provided appropriate information for everyone through our well-known online-structures.
Trade show support
Booth support, trade show coordination, meetings set up with journalists and potential business partners. Design and compilation of show specials.